Last week on July 8th we hosted our first ever blogger event #FreeTheSqueeze to chat about all things bras and to share the benefits of a great fit! We teamed up with Panache for the event, and we would like to personally thank Zehra from Panache, for joining us for the day.
The event was held in our shop, right here in Bodmin, and 3 of our lovely, lovely customers kindly offered to modelled for us for the day. We cannot thank you enough.
Just over a month ago Panache launched their new campaign, ‘Modelled by Role Models’. It shares the awe-inspiring stories of a group of women who have achieved incredible things in their lives. So far we have shared with you the successes of Hannah and Martyna.
British singer and presenter, Mica Paris, grew up in her grandparent’s church before becoming a backup singer at the young age of 17. In the early 1990’s she released her platinum selling album ‘Contribution’, and went on to releasing 2 other albums, and taking part in West End shows ‘Mama I Want To Sing’ and ‘Sweet Lorraine’.
Although she remained behind her microphone, in 2002 Mica tried her hand in presenting and hosted the TV programme ‘Soul Solutions’ before writing her book called ‘Beautiful Within: Finding happiness and confidence in your own skin’.
Mica Paris is a patron of many charities including the Space for Music Foundation and the Amy Winehouse Foundation, along with supporting the ‘No Means No’ campaign, which fights against inequality and abuse towards women.
WHAT MAKES A STRONG ROLE MODEL IS SOMEONE WHO’S NOT THINKING ABOUT BEING A ROLE MODEL. SOMEONE WHO IS PASSIONATE ABOUT WHAT THEY DO AND IS DRIVEN TO ACHIEVE GREATNESS. IT’S ABOUT LEAVING SOMETHING FABULOUS FOR THE WORLD TO ENJOY, EVEN WHEN YOU’RE NOT HERE ANYMORE. Mica Paris, Singer and Charity Campaigner
The ‘Day in the Life’ campaign was launched after Martyna Kaczmarek decided to donate blood on her 18th birthday at a regional blood centre in Poland. Martyna used her own personal experience of donating blood and initiated the idea of organising blood drives at her own school. The first blood drive was a huge success and the ‘Day in the Life’ campaign was born; now a registered charity hosting blood drives in schools and sports stadiums across Poland.
Martyna is credited with motivating countless young people and adults alike to consider the idea of donation, with her ‘Day For Life’ campaign having expanded to several major cities across Poland. There’s no better role model than an individual dedicating their time, efforts and talents to an important cause that will save thousands of lives every year.
I THINK WHAT MAKES A STRONG ROLE MODEL IS CREATIVITY, INDIVIDUALITY AND THE ABILITY TO OVERCOME OBSTACLES. I FEEL HONOURED AND PROUD THAT I’M CONSIDERED TO BE A FEMALE ROLE MODEL. Martyna Kaczmarek, Campaigner
Last Tuesday Mish was lucky enough to have attended the launch of the Panache campaign ‘Modelled by Role Models‘ at the BAFTA in London, it was a great night, and a truly inspirational campaign.
Modelled by Role Models celebrates six female role models – each chosen for their individual strengths, achievements and contributions to society, as well as their healthy approach to body image. In an industry so focused on physical attributes, Panache felt compelled to champion the next generation of role models.
All the ladies modeling in the campaign are beautiful, but they are also, so much more. Every single one of them has completed outstanding achievements, often showing great selflessness and drive to help others.
Hannah Cockroft MBE, is on the Great Britain Paralympic development team. Born in July 1992, Hannah suffered 2 cardiac arrests, which resulted in damage to 2 areas of her brain and left her with deformity to her legs and feet and weakened hips.
Not letting this dampen her spirits Hannah started her sporting career on both the paralympic basketball and discus teams before moving on to solely concentrate on wheelchair racing in her early teens.
In 2010 Hannah broke her first world record in the T34 400m and now holds the world records at T34 100m, 200m, 400m and 800m. In June 2010 she broke 7 world records in 8 days, at the same time as becoming ‘Prom Queen’, completing her A-Level exams and competing in her first ever-International overseas competition.
In 2011 Hannah was nominated for the IPC World Athletics Championships, held in New Zealand. Her senior debut on the Great Britain team saw her bring home 2 Gold medal thus causing fans to call her Hurricane Hannah. She went on to be awarded an MBE for services to athletics in 2013 and winning the IPC Euorpean Champion T34 100 Gold & T34 800 Gold in 2014.
“THE ADVICE THAT I’D GIVE TO ANYONE WHO WANTED TO FOLLOW WHAT I DO IS GRAB EVERY OPPORTUNITY THAT THEY’RE GIVEN. DON’T BE SCARED – GO OUT, GRAB IT AND ENJOY IT!” Hannah Cockroft, Paralympian
We know, we know – shopping for bras can be a nightmare. It’s a minefield out there. What are all these bras? What difference do they make? And how on earth do you choose?
That’s why we welcome you to: The Bra Series
As part of our #FreeTheSqueeze campaign, we’ll be introducing you to the wonderful world of bras (and if that bra is right for your boobs). By the end of this series, you’ll know so much about bras, you’ll be calling up ITV, challenging The Governess (or old ‘Frosty Knickers’ as Bradley likes to call her) to a bra special on ‘The Chase’.
So let’s begin:
What is a Balcony Bra?
A balcony bra (or balconette, as you may know it by) has wide-set straps that sit right on the edge of the cup. It creates a square-ish neckline that makes the balcony perfect for wearing with a variety of stylish, low-cut tops and dresses (go on, show off your décolletage).
The trusted balcony offers just the right amount of coverage (about ¾ of the boobs), so is a fantastic option when you’re looking for that extra something, to make you feel super feminine and glamorous, but also, incredibly supported.
The cup is usually made up of 3 parts, which will mould to your breasts, and make the most out of your natural shape. The wires come up about mid-way on your chest and fully encase your boobs, to enhance your cleavage.
Some balconies have this amazing secret panel known as side support (it’s not really a secret, nor is it secretly hidden, but it makes it sound snazzy right?), which will project your boobs forward, and keep you looking neat and tidy. So, if you happen to have wide-set boobs, with a considerable gap in between them – or your boobs are quite full on the side – then a balcony with side support will be the perfect choice for you.
A sister style of the Balcony, combining all the benefits of both Balcony and Plunge – it’s the best of both worlds. The cups provide less coverage than a standard balcony, but more than a regular plunge, creating a beautiful sweetheart line to frame your chest. If you’re busty, it’s got the oomph, without compromising on the support. Rest assure, your boobs are not going anywhere.
Is a Balcony right for me?
A balcony is a great all round bra, and suits almost all kinds of boobs.
They are especially good if you have boobs that are fuller at the bottom. The shape of the cup will naturally lift you up, giving you that fabulous cleavage you’ve always dreamed off.
If you find that your breasts are fuller on top, you may want to opt for balcony styles that have a top panel (quite often in lace) with a little more stretch in it. Bras with stiff or fixed fabric used on that panel, could end up cutting into that fullness, giving you the appearance of double boobs (even if the rest of the cup fits well) – I think we can both agree here, that’s a big no, no.
Just for fun
And in case you happen to be sat here wondering “Where does the name balcony comes from?” (and why wouldn’t you be, it’s an odd name for a bra after all, isn’t it?) – Well apparently, back in the day at the theatre, men would supposedly look down from their balconies, trying to catch a glimpse our lady lumps! – they couldn’t see this type of bra from above (shame on you men. Tsk tsk).
(We cannot confirm how factually accurate that is, but never-the-less, it made us chuckle).
Stay tuned for our next post, where we’ll be revealing the wonders of the Half Cup.